News Releases

FOR IMMEDIATE RELEASE

J. Knipper and Company and Innovex to Provide Online Drug Sampling Capability for the Pharmaceutical Industry;
Companies Co-Develop a Part 11-Compliant Web-Based System

LAKEWOOD and PARSIPPANY, NJ – September 2, 2004

J. Knipper and Company, Inc., an innovative marketing services company, and Innovex, a leading commercial services provider, have announced an agreement to provide an online sampling system to the pharmaceutical industry, via the iQLearning.com physician portal.

Under the agreement, Knipper will enter contracts with pharmaceutical manufacturers to offer and fulfill product samples to physicians in an online, paperless environment. This new service capability is based on accessing Knipper’s prescriber validation and samples distribution systems and iQLearning’s e-signature and order creation capabilities.

“The pharmaceutical industry has long recognized the need to lower the costs of supplying samples to physicians through traditional methods,” said James Knipper, President of J. Knipper and Company. “Manufacturers will directly benefit from this system by being able to increase market share and brand penetration while reducing direct costs through the use of a true electronic, 21CFR Part 11 compliant, sampling system.”

Scott Clark, Vice President, Global Innovex eSolutions, said, “Pairing video details and e-details with e-sampling offers will be an immediate impact for both physicians and pharmaceutical companies. This is a major advance in our integrated marketing solutions that deliver clinical trials opportunities, product education information and market research programs to our 130,000 iQLearning.com physician members.

About Innovex

Innovex, a unit of Quintiles Transnational Corp., is a leading commercial services provider offering sales and marketing services designed to accelerate the success of pharmaceutical, biotech and other healthcare products. For more information visit www.innovex.com.

Quintiles helps improve healthcare worldwide by providing a broad range of professional services, information and partnering solutions to the pharmaceutical, biotechnology and healthcare industries. Headquartered near Research Triangle Park, North Carolina, Quintiles has offices in 50 countries and is the world's leading pharmaceutical services organization. For more information visit the company's Web site at www.quintiles.com.

Press contact:

Jim Knipper, CEO J. Knipper and Company, Inc. Tel.: 888-KNIPPER Jim.Knipper@knipper.com

About J. Knipper and Company

Founded in 1986, J. Knipper and Company, Inc. provides healthcare marketing solutions in direct marketing, sampling, compliance, information technology, and salesforce productivity. Going beyond its roots in direct marketing and sample distribution, Knipper continues to offer innovative solutions to salesforce challenges, including MyPharmaRep.com (online solution for vacant-territory coverage), MySampleCloset.com (online sample ordering), and Knipper HealthAdvantage (bundling of pharma samples with consumer products). The company has invested considerably in its physical and data infrastructure over the years: the company currently has 270,000 square feet of space, with 12,000 of that refrigerated and 7,500 for controlled substances, along with an advanced Data Center, fully protected for the secure and safe handling of database management and sample supplies. Knipper is one of a handful of companies approved as an AMA DBL (database licensee).

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